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DeVos: ArtPrize goal is "curious, engaged, inspiring" culture

GRAND RAPIDS (WKZO) -- ArtPrize founder Rick DeVos is revealing what his ultimate goal is for the annual event in downtown Grand Rapids.

Speaking to a Detroit television station, DeVos said what he wants is to create "a culture that is curious, engaged, inspiring and inspired."  While he's laying low with Grand Rapids media, he's reached out to Detroit reporters and the "Wall Street Journal."

DeVos is the son of former Republican gubernatorial candidate Dick DeVos and the grandson of Amway co-founder Richard DeVos.